Adam Malik
Dec 7, 2023

Haven't we got enough labels in our world. By the time any consensus is formed it will be a moot point. AI will be deeply embedded in everything you marketing automation will - help you write emails with ai - you blog publishing platform will give you the first draft based on a bunch of keywords. Your video editing platform will top and tail your vids and create highlights.

It will become the responsibility of us all to put in place a governance / behaviour which rewards accuracy and truth - easier said than done.

Labelling is completely unworkable. In our work we use AI extensively but we always check it because AI has a habit of bulshiting with confidence so a domain expert always checks. It even mase up its own error to correct when we set it to review an article - I kid you not.

Adam Malik
Adam Malik

Written by Adam Malik

Adam, a seasoned technologist with 20+ years in media and events, pioneered webinars and online content. He founded The Media CTO and created The DiG.

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